Mary Ann Wheaton has spent the better part of her career as a senior level executive and CEO launching prestigious
fashion designers and expanding their brand’s globally. Commuting almost weekly, between New York and Paris for
such designers as Yves Saint Laurent, Calvin Klein, Karl Lagerfeld and Christian Lacroix, she went on to serve as the
interim CEO for the red carpet designer Marchesa. More recently, it was the 150 million dollar UK brand, LK Bennett
under her direction for their US launch.
However, it was years ago that Ms. Wheaton discovered the need for a magnified beauty collection. Stuck in traffic, late
for a meeting she was forced to apply her makeup from memory. “It was the first time I realized I was losing my perfect
eyesight. Unfortunately, I didn’t recognize it early enough, applying one eye in a typical almond shape and the other in a
cat eye. All day I looked as if I was winking. When I finally discovered it…20/20 Vision Cosmetics as a concept was
Continuing her global travels while launching companies for others, it was only recently she became satisfied with the
products to add to the perfect magnified collection of beauty. Now, with a trademark in place and a patent pending on
the magnified compact she is ready to share beauty magnified with the ultimate consumer.
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