Mary Shannon is an Associate Digital Editor and has been on the Southern Living team since 2017. She helps run the brand's social media accounts on Twitter, Instagram, Facebook, Snapchat, and TikTok, where she's happily behind the scenes. When she's not ruffling feathers with an etiquette poll via Instagram Stories, she's writing content for the website and assisting in various print projects like gift guides and home stories. Mascara maybelline best seller L'Oréal Paris’ Voluminous Volume Building Waterproof Mascara is yet another classic that has made it to cult-favorite status. This was the first mascara I tried as a pre-teen and I still find myself reaching for it when I want clump-free thick lashes. While the original formula comes in seven colors, I prefer the Carbon Black version for super dark and intense lashes. Pro makeup artist Shadi Malek says this is one of her favorite drugstore formulas.
“The mascara doesn't smudge at all— true to its waterproof name. It gave my lashes a very natural but long enhancement!” —Naomi Sempher, Tester Final Verdict About the brand: Maybelline is a Chicago-born and New York City-raised cosmetics brand that has been an affordable makeup staple since its founding in 1914. The brand has created countless beloved products over the past century, with Great Lash Mascara being one of its bestsellers. Currently, Maybelline is a subsidiary of the French-owned brand L’Oréal.
This L'Oréal Paris pick is my current go-to mascara for my everyday makeup look. It delivers on fluttery, flirty lashes without any clumps or flakes. It also lasts throughout my entire day with very minimal smudging. And if I'm heading out to happy hour after work, I simply brush on an extra layer to add some wow factor. Others have dubbed it as a dupe for a much more expensive version with a very suggestive name. All of that for just $13 is why we named it one of the best mascaras out there. Curling Mascaras You’ll never not want diamond dust in your mascara after trying this pick from Physicians Formula. This mascara contains diamond dust to give your lashes a subtle shine from root to tip. Its curved brush lengthens, lifts, and separates every single lash. Plus, the formula is 100 percent vegan and contains boosting peptides, mineral water, and vitamin E to make your lashes stronger than ever. For days when you're going for the no-makeup look, this mascara also comes in a clear version.
This mascara is paraben- and fragrance-free, as well as dermatologist- and allergy-tested, making it suitable for even the most sensitive eyes. It instantly lengthens and thickens from root to tip for smudge-free definition. “If you have sensitive eyes, this mascara is for you,” writes one happy reviewer. “I am allergic to most mascaras and I am able to wear this mascara all day and even into the evening with no problems at all.” Volumizing Mascaras Maybelline's mascara is one of the most popular products on the market. It is perfect for those who want to look their best and make a statement. The mascara offers great results and has a long lasting power.
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